Saturday, 1 November 2014
Analysis of music video: LIGHTS - Banner
I am analysing another music video by LIGHTS because this video is a different genre and theme to the other music video she did (Portal), and I thought it would be interesting to look at the differences in conventionality, content, and how the difference in the style of the song can effect the end result of the music video.
Analysis:
The song here is a more modern and conventional, up beat style song, to a song by LIGHTs previously analysed called Portal. In this video, we again see (much like the Of Mice & Men - Would you still be there) the conventional music video setting of a barren, isolated and abandoned wasteland to represent the 'characters' in the video breaking away from modern society and following their rebellious calling. My reason for believing that they did this is because the style music of the song is very modern and convention, therefore the music video needs to follow this format and style in order for the song and video to fit well together and to have a higher chance of success.
This is something that I can keep in mind when I come to making my own video - deciding whether I should go with current media conventions with a current media style song, or going against the conventions with a current media song and risk being unsuccessful, but creating something that is new, original and completely my own work instead of mimicking what has been done many times before.
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