- All of the digipaks had the name of the band/artist on it, meaning that I will need to create the name of the band/artist in relation to the song in my video (Mac DeMarco's 'My Kinda Woman')
- The 'not so serious' or quirky artists had named their digipaks in a not so serious way e.g. Weird Al's 'Mandatory Fun', whereas the more serious artists such as Of Mice And Men named their album with something emotionally meaningful ('Restoring Forces') which can be tied in with the emotions and meanings of the songs.
- The font and coloring of the titles matched the theme of the digipak as well as the band/artist name on the cover.
From this information of existing products, I need to begin thinking of a name of an artist/band that fits the dysfunctional style of Mac DeMarco's song 'My Kinda Woman' as well as the serious tone for the narrative of the video. This also goes for the title of the digipak - it needs to fit the dysfunctional sound but still be somewhat serious to match the video content that goes with the song on the digipak.
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